We both agreed that Facebook will probably rival Google in it’s size and popularity. We discussed the word to describe Facebook as a sliced “Gated Communities” . When you think of Google VS. Facebook, Google Open VS. Facebook Closed.
Anyway, he told me an amazing story about making this Facebook tool and when it was ready they launched a small grassroots social blogging push. Well obviously the right person reading, picking it up, and running with it, got his product to be the talk of the European Fashion community. Were talking major major fashion blogs. He has been getting calls all over the world from major designers and big player companies asking about his product. (companies not mentioned for obvious reasons..)
The takeaway is this, You can spend hundreds and thousands of dollars on Google ads and you may get a handful of customers in the end, but if you run a similar model in Facebook, you end up with a load of loyal fans that you can nurture.
I hope I have explained it well enough to understand, but if your not sure visit
Nice Job Alex